RIPTA Rider’s Guide

Completed in February 2020 as part of the Type + Image Graphic Design course with RISD:CE.

Brief: Create a set of instructions on how to complete a task with which you are familiar.

I chose to create a guide on how to ride the Rhode Island Public Transit Authority, after having a discussion with an acquaintance who was nervous about riding the bus.

The guide is set in DIN Pro, for its easy to read letter forms and its intended use in roadway and transit contexts. The pamphlet is printed on colored paper “zine” style as a way of being both friendly and cheap to produce, while harkening back to the days of the xerox zine, adding a hint of both nostalgia and a feeling of independence.

bus-zine-final-reading Download

(Since the design and publication of this guide, RIPTA has updated their fare collection methods and thus this guide is no longer entirely accurate. It is also not in compliance with the restrictions and practices implemented as a result of the COVID-19 pandemic.)

This project was set up so that we first had to produce a set of instructions that was purely text and one which was done all in images. Digital renderings of my first two sets of instructions are below.

ripta-how-to-images Download

I drew my original inspiration from the RIPTA color scheme. We can also see the original, overwhelming image (p 3) I put together to attempt to explain the fare payment system (now defunct). Thankfully, the process has been greatly streamlined.

ripta-how-to-text-1 Download

I deliberately set my text instructions in Comic Sans to fully embody the approachable and friendly tone (who could be threatened by Comic Sans?) I was trying to convey.

Postcards: Siken’s ‘Scheherazade’

Leave a reply

Completed January 2020 as part of the Type + Image Graphic Design course with RISD:CE.

Brief: Using a poem as inspiration and as source material, design a set of postcards, along with a “container”.

I chose the poem “Scheherazade” by Richard Siken, from his 2005 collection Crush.

My intention was to create an experience which replicated the choices and the danger faced by the original Scheherazade, who wove stories to be left on an unresolved note each night to charm the king who had taken her as his wife to avoid being beheaded, with the pervasive sense of loss and grief which suffuses Siken’s poem.

My first step was to read the poem aloud several times making notes of where I added emphasis and where I would slow or stop to breathe. (EX: “How it was late [break] and no one could sleep [break]”)
I also took notes about how I described the original framing story of 1,001 Nights (“She spins them out” and “weaving a narrative”) to get inspiration for the materials I would use to construct my “container”.

Research photograph on material concepts (regarding “weaving” and “red” and “thread”).
Notes on the grammatical and thematic elements of the poem.
Thread (color and material) and binding prototype.
Early “wheel” binding prototype, unused in final product.

I ultimately chose to lay out the poem across a series of “postcards” repeating the opening “Tell me…” as part of its own echo of the King’s injunction for Scheherazade to tell or continue telling her story(/stories).

scheherazade-resized-final Download

The poem was type set in Garamond in the dimensions of an 8vo, to harken back to the type used in the first English translation of 1,001 Nights, published in London in the 18th c.

The final product was to be presented to the audience/user along with a knife.

End paper, ghost-like, featuring Siken’s and my names.
Back cover.
Close view of the hand sewn binding; designed to open flat/in a circle, each pair of pages can be individually detached.
Inside the book, each “page” is made up of two pages bound together, and tied on the outer edge.

What the poem and the King both fear is that something beautiful will be taken away from them. That if they can control the pace and the timing of the story, of their lives, then they can avoid being hurt by loss or change.

The only way to share any of these postcards with another person—the only way to send them through the mail—is by performing the butchery promised to Scheherazade; the person who wishes to send this card to another must slice the page out of the book to do so.

At one and the same time, the beautiful book-container becomes defaced, but also the individual card is unable to convey the full meaning of the poem, in its disarticulated state. Nothing can ever remain whole and unbroken and perfect. We must always make a choice.